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Getting Through This Together campaign toolkit

Updated Monday, 20 March 2023

Updated Monday, 20 March 2023


Updated: 30/11/2022

Getting Through This Together campaign



As we enter spring, resilience to and dealing with economic pressures and wider threats remains a key priority and challenge for public mental health.

Developed in response to the increased cost-of-living pressures, Getting Through This Together is a shared campaign which aims to encourage Londoners to strengthen their social networks with family members and friends, and trusted others in their community – as well as highlighting the professional support and advice services which are available.

This is the second iteration of this toolkit to support colleagues activate the campaign. The updated suggested copy and digital assets have been developed following a series of user testing sessions. Alongside updated social media copy, you can access new digital assets which promote the use of gentle questions and deeper engagement, downloadable posters for print, and also the #ThroughTogether stories and video content.

Download the toolkit (Word doc)

Download the toolkit (PDF)

Digital assets

Explore the full range of Getting Through This Together assets via Google Drive.

Download a Getting Through This Together ZIP file with all static assets (videos to be downloaded via Google Drive).

Explore all Thrive LDN digital assets through Google Drive.

Further information

You might have ideas for content that showcases how people are ‘Getting Through This Together’ in your community or for events that bring the campaign to life – get in touch and let us know.

If you’d like to chat with the Thrive LDN team about making the suggested copy more relevant to your community/audiences, then please get in touch, e-mail James Ludley: